Fusion Blog

Fusion Blog2018-09-13T16:56:44+00:00

Machine Learning Now Available in Google BigQuery

One of Google Cloud Platform’s most popular products, BigQuery, recently announced the addition of some exciting new functionality: the ability to create and execute machine learning (ML) models directly inside of the platform. BigQuery has become incredibly popular because it enablesinteractive analysis of large datasets, making it easy for businesses to share meaningful insights and develop solutions with analytics. However, often times users of BigQuery aren’t using ML to [...]

November 13, 2018|Fusion Blog|

10% or 10x? Consider the Exponential Option

We talk a lot about the digital age, the accelerating pace of change in business and the influx of innovation the world is seeing. New technologies engulf us: the cloud, machine learning, artificial intelligence (AI), the Internet of Things (IoT), predictive analytics... the list seems to get longer by the day. According to a Dell survey of 4,000 business leaders, 48% were uncertain about what their industry landscape would [...]

November 8, 2018|Fusion Blog|

What Robinhood and Cryptocurrency Outlaws Can Teach Us About Success in the Cloud

Lessons from Sherwood Forest and Beyond The old English legend of Robin Hood, the leader of a band of Merry Men that stole from the rich to give to the poor, still resonates today, particularly with financial technology (fintech) companies that are intent on disrupting the status quo. In fact, the “Robinhood” name and philosophy has been adopted by one of the most successful new [...]

November 1, 2018|Digital Transformation, Fusion Blog|

Maven Wave Makes Consulting Magazine’s Fastest Growing Firms List Again

Achieving business growth is a challenge. Sustaining business growth, though, is a whole different animal. Here at Maven Wave, we feel confident in consulting enterprises on change management because we continue to successfully evolve our own business, year after year - and stay ahead of the trends in a tough climate. For the fourth consecutive year, Consulting Magazine has named Maven Wave on its ranking of the fastest growing [...]

October 29, 2018|Fusion Blog|

FIA Expo 2018 – Day Two

Day two of FIA Expo is always more subdued than the first day, but it allows for time to go into greater depth on certain subjects. This year, a big focus was placed on digital assets. Nearly all of the major exchanges had a seat at the table to discuss their plans for this new asset class and some interesting developments were revealed. Kicking [...]

October 22, 2018|Digital Transformation, Fusion Blog|

There’s No Slowing Down Maven Wave! Check Out Where We’ll Be For The Rest of 2018

As we say goodbye to this year’s Chief Analytics Officer (CAO) Forum in Boston, we reflect on some of the insights we learned from the event. Last week, we published some of these takeaways in our blogs, CAO Fall Day 1: How Can You Apply Insights From Your Data? and CAO Fall Recap Take 2: How To Successfully Implement Machine Learning. As noted in our first blog, our team [...]

October 22, 2018|Fusion Blog|

FIA Expo 2018 – Day One

A few themes always emerge at FIA Expo and this year Europe managed to steal the spotlight as the main topics of discussion on the first day were regulatory deference and the recent default on the Nasdaq Nordic exchange. Not surprisingly, cryptocurrencies and blockchain garnered quite a few mentions (and there will be many more of those on Thursday as no fewer than four panels are concerned with digital [...]

October 18, 2018|Digital Transformation, Fusion Blog|

CAO Fall Recap Take 2: How To Successfully Implement Machine Learning

In a previous post, we shared the recurring question from the first day of the Chief Analytics Officer fall conference: how can you best apply insights from your data? In response to that question, several presentations offered guidelines for building machine learning models and shared case studies showing how companies are currently utilizing these solutions. During the remainder of the conference, while many speakers focused on different aspects of [...]

October 17, 2018|Fusion Blog|

CAO Fall Day 1: How Can You Apply Insights From Your Data?

If an analytics team collects data and reports on it, but no one else in the organization understands it, then what purpose does that data serve? This question was posed repeatedly throughout the presentations and discussions during the first day of the Chief Analytics Officer (CAO) fall conference in Boston. The CAO conference brings together analytics leaders from several fields, with designated tracks for the financial services, healthcare and [...]

October 11, 2018|Fusion Blog|

Google Cloud Summit New York Recap

Last week, Maven Wave had the opportunity to attend and sponsor the Google Cloud Summit in New York City. It was a full day of learning, exploring the latest cloud technology, and networking. In case you missed it, we’ve recapped the keynote session below. It’s clear the technology evolution we are experiencing today has created a customer revolution. Customers’ expectations are higher than ever before; they want the brands [...]

Right Message, Right Product, Right Time: How Machine Learning Enhances Marketing Analytics

It would be an understatement to say that sales and marketing have changed since the dawn of the digital age. They’ve been turned on their heads. It’s hard to even fathom that only a few decades ago, door-to-door sales and cold calls reigned. Oh, how times have changed. According to Gartner, by 2020, at least 85 percent of the relationships between customers and companies will be completed without any [...]

September 20, 2018|Fusion Blog|

Top 3 Takeaways for Retailers from Shop.org 2018

Retailers need to anticipate customer needs and meet them where they are searching for information - before they’re looking for it. To learn more about how to harness digital solutions to improve consumer experiences and stay innovative in the field, members of the retail industry gathered in Las Vegas last week for Shop.org 2018. The conference featured several sessions on digital technologies and how they are transforming the retail [...]

September 19, 2018|Data & Analytics, Fusion Blog|

Blockchain in Financial Services: Where Are We Now?

A lot has transpired since we last covered the topic of blockchain in financial services in the May 2017 Maven Wave newsletter: at that time, the price of bitcoin (BTC) had yet to rise above $2,000 and the concept of an ICO (initial coin offering) was just emerging in the eyes of the public. Since then, BTC topped $19,000 in December and has recently traded around $8,000 while ICO’s raised [...]

August 6, 2018|Digital Transformation, Fusion Blog|

Transforming Marketing Through Analytics

In a previous blog post, we explored the rapid growth of marketing technology applications and the corresponding explosion of marketing data. Marketing teams today have a proliferation of data silos supporting a diverse portfolio of marketing technologies. It’s not unusual for an enterprise to be using twenty or more best-of-breed apps for marketing in addition to enterprise applications like ERP, customer relationship management, and workforce management. [...]

August 6, 2018|Data & Analytics, Fusion Blog, Marketing Analytics|

Maven Wave’s #GoogleNext18 Recap: Transforming the Enterprise with Google Cloud

23,000 attendees, 290 Google Cloud customer stories and 105 announcements — all in just a few incredible days. Google Cloud Next ’18 was a whirlwind of powerful insights and exciting new releases. We heard the latest on artificial intelligence (AI), machine learning, security and containers, as well as a flurry of enterprise-focused launches and updates including: Some of the world’s largest companies are “going Google”: Announcements included Nielsen, Target, eBay, [...]

August 1, 2018|Fusion Blog|

Exponential Growth + A Great Workplace Culture: A Winning Combination

We think it’s safe to say that a great workplace culture has a positive effect on company growth and vice versa — the proof is in the pudding! Our proof comes in the form of a string of award wins on both fronts (culture and growth), which speaks volumes about our incredible team and the importance of our work. Maven Wave has been in the habit of earning several awards [...]

June 29, 2018|Fusion Blog|

Building a Holistic Customer View from Your MarTech Apps

Today’s marketers have an awe-inspiring, some might say overwhelming, range of responsibilities. What was once a narrow focus on advertising and promotion has expanded to include a wide range of content creation and distribution, customer relationships, social media, and customers’ experiences throughout their lifecycle both on- and offline. At the same time, many businesses have become data-driven, holding all executives accountable for progress against key metrics. To manage this [...]

June 19, 2018|Data & Analytics, Fusion Blog, Marketing Analytics|

New Updates from Google: Keeping Your Cloud Secure

Google is continually adding new updates to keep your cloud secure from threats and protecting your data. Google's Cloud provides users with top notch infrastructure to keep companies safe, as well as provide the tools for collaboration. Below we touch on 5 updates you have access to today!  Manage Your Assets in One Place Cloud Identity is a new solution that allows you to manage [...]

May 30, 2018|Cloud & Machine Learning, Fusion Blog|