Today’s enterprises are being disrupted by technology; endless amounts of data, cloud, machine learning, AI - it’s seemingly impossible to keep up. Yet, IT leaders are being asked to be more innovative than ever before. How can your organization become more data-driven? How can you provide exceptional experiences to avoid customer churn? How do [...]
On a daily basis, marketers are tasked with identifying new ways to target customers through campaigns, emails, events, ads, social media, and more. But, how do you know if your marketing strategy is effective and making an impact on sales? This is where marketing analytics can make a huge difference; it’s crucial for companies [...]
The pace of technology change is fast and only getting faster. Below are our top 5 technology trend predictions for 2018. 2018: The Year of AI Artificial Intelligence recorded some remarkable achievements in 2017. For example, in November alone, the first AI-powered robot passed a medical licensing exam and a deep learning [...]
Transforming Personas and Journey Maps to Experiences that Drive Results These days, companies across all industries are focused on improving customer experiences through the use of new and often disruptive digital technologies. For many, the first step in making these improvements is defining detailed customer personas and documenting customer journey maps. [...]
New Medicine for a Sick Patient: Blockchain in Healthcare Blockchain is the technology story of 2017. While the public has been captivated by the rise and gyrations of the cryptocurrency Bitcoin, behind the scenes a not so quiet revolution is taking shape. Across myriad industries and use cases, blockchain is being [...]
Blockchain can be an incredibly hard topic to cover or it can be really easy. Blockchain is such a new and, in most cases, untried technology that it can be easy to make some bold metaphysical statements and sound pretty smart. Instead, the goal of this white paper is to put a critical lens [...]
Maven Wave recently hosted our 2017 Customer Summit, in which leaders from many of our customers came together to learn, build a network of peers, and discuss today’s digital enterprise. With a theme of “the art of the possible”, the 2017 Maven Wave Customer Summit presented a comprehensive and ambitious view into the latest [...]
The point of this blog series has been to suggest that the traditional departmental corporate form (i.e. sales, marketing, finance, ops, IT, etc.) remains virtually unchanged since its origin at the dawn of the industrial age. Back then, innovation moved in multi-year cycles and infrastructure and depth were more determinant of success than speed [...]
There’s no question that the need for businesses to evolve for the digital age is here; it’s no longer something companies can put off. Now, it’s just a question of how to get started. When looking at the competitive landscape, there are certain companies that always seem to just get it and manage [...]
Blockchain is driving change in financial markets, but it will also serve as the catalyst for transformation across many other industries. Front and center: healthcare. Maven Wave Principals Andrew Dunmore and Nick Polachek describe the five foundational characteristics of blockchain and explore how these factors apply to the future of blockchain in healthcare. [...]
Maven Wave attended and sponsored the 2017 Forrester Digital Transformation conference in Chicago this week. The event brought together business leaders and technology innovators to collaborate on the re-invention of products, processes, technologies and cultures through digital transformation. The event focused on how to increase efficiency and agility with operational excellence, while [...]
No technology has captured the public's imagination over the past couple of years more than blockchain. While the roots of the technology can be traced back to the ‘90s, the actual implementation of the concepts of a distributed ledger began to take flight with the introduction of bitcoin in 2009. While bitcoin attained something of [...]
Throughout this blog series, we’ve been suggesting that the traditional departmental corporate form (i.e. sales, marketing, finance, ops, IT, etc.), universally applied, and virtually unchanged for over two centuries, is killing innovation in leading corporations around the world. From the way companies develop strategy, serve customers, and attract employees, to the way they create [...]
In our first post in this series, we argued that the traditional departmental corporate form (i.e. sales, marketing, finance, ops, IT, etc.), universally applied, and virtually unchanged for over two centuries, is killing innovation in leading corporations around the world. We noted that to compete, corporations must rethink the way they organize, fund, and [...]
A Must to Stay Competitive in the Digital Space Technology has become increasingly important in the way we work and interact. As people rely on technology in their daily lives, they develop higher expectations for functionality, usability, and performance. The life sciences industry is no different—technology is at the heart of research and development, [...]
Maven Wave founders Brian Farrar, Jason Lee, and Jeff Lee were featured in the recent editions of Fortune & Bloomberg Business, discussing digital transformation.
A year ago this October, we began a series of blog posts on the ways that technology is dissolving into every nook and cranny of our lives. We noted that the very nature of the work we do is changing; it’s less an assembly line, and more of a swarm. Marketing doesn’t just market, [...]
As we discussed in our first blog post, Millennials are rapidly influencing the enterprise during this age of digital transformation. While Millennials are significant assets, companies must redefine their cultural structure to retain these individuals. Research shows that one of the biggest challenges chief executives are faced with is appealing to and retaining Millennials. [...]
As technology becomes more sophisticated, more analytical, and more social, the very nature of the work we do is changing. For nearly two centuries, corporations have been organized by function (Sales, Marketing, Finance, Operations, etc.) with the goal of efficiency. Work has been assumed to be divisible by corporate function, and therefore specialization is assumed [...]
Love them or hate them, Millennials are poised to dramatically change the world of financial services - and in many cases the change has already begun. What makes this group, the largest generation in the history of the U.S. and the world, unique and how are some companies adapting to meet their needs? Much has [...]
Millennials are redefining the workplace standards with a contrasting outlook on technology and culture, resulting in a recent transformation in the enterprise. Upper management may sometimes pose the question, “why should we adopt to the Millennial culture?” Transitioning to a Millennial-friendly culture can be challenging, however it is a change that will lead to competitive [...]
IT holds a special place in the digital age bringing value to the enterprise through technology. As the world becomes increasingly digital, businesses are relying on IT to not only keep the current systems up and running, but to keep pace with digital technology advancements. While IT plays a vital role, the business demands can [...]
The financial services industry has never fully recovered from the 2008 meltdown and heightened regulation, intense competition, and unsettled market conditions make financial services an industry that is facing unrelenting headwinds. How to cope in such an environment? Transformation driven by technology. The old saying that “necessity is the mother of invention” is certainly true [...]
Recap of Parts 1 and 2 Our first post in this Shadow IT series pointed out that in today’s environment, as technology becomes more sophisticated, more analytical, and more social, the skills required for success are changing more dramatically than ever. We argued that the very nature of the work we do is changing. Creating [...]
Maven Wave recently participated in the 2016 AGENDA conference, hosted by IDG Enterprise in Amelia Island, FL. AGENDA is a business leadership conference focused on transforming the enterprise for the digital world. The conference is attended by digital leaders from all over the country who are leading transformation efforts in their organizations; C-level executives, VPs, [...]
In today’s digital world, the only thing that’s constant is change. This couldn’t be more true in today’s enterprise. There are new consumption models that have completely changed the way consumers purchase, new buyers in the enterprise that are influencing technology outside of IT, and new business models that are embracing digital engagement with [...]
There is no question that blockchain is big: over $1 billion has been invested in blockchain firms to date (CNN Money) and industry giants such as JP Morgan, NASDAQ, and Linux have gotten behind the innovative technology in big ways. But, just as little is known about Satoshi Nakamoto, the mysterious creator of blockchain, the [...]
Recap of Shadow IT Part 1 Our first post on this topic pointed out that in today’s environment, as technology becomes more sophisticated, more analytical, and more social, the skills required for success are changing more dramatically than ever. We argued that the very nature of the work we do is changing; it’s less like [...]