What “Mad Men” Can Teach Us About the Customer Experience and How ML / AI Capabilities Are Improving It
The first episode of “Mad Men” features a focus group in a brightly lit room. Chairs are placed neatly in rows along laboratory-grade clean counters. Along these countertops lie small shiny cylinders, each with individual tags and a box of tissues to accompany them. Amongst these chairs enter a line of secretaries, each assigned to a seat.